Call (201) 309-0300
Our story ★ 4.1 on Google

Braiding is a craft. We treat it like one.

Patient hands, clean parts and a warm welcome. That's what has kept clients coming back to our chairs on West Side Avenue.

The story

A braiding shop built on trust

Braiding is personal. You're trusting someone with your hair, your scalp and hours of your day, and you're walking out wearing their work for weeks. That's why so many people search a long time for the right braider, and why, once they find one, they stay. Awa Hair Braiding & Beauty has earned that kind of loyalty on West Side Avenue, with more than sixty reviews on Google from clients across Jersey City.

The shop carries the name of Awa, and one longtime client wrote about her with real gratitude. She had alopecia at her crown, other places hadn't been able to help her, and Awa worked carefully with her hair. Stories like that stay with us. They're a reminder that good braiding is about more than speed or style. It's about listening, being gentle and doing right by the person in the chair.

Clients also talk about the owner as "very nice" and about the women of the shop as amazing and friendly. One reviewer used to travel to New York for braids before she found us. Another said, simply, that the reviews are legit and the women did not disappoint. We take every one of those words seriously, and we work to earn them again with each new client who sits down.

4.1★Google rating
60+Google reviews
7 DaysOpen every week

In their words

What clients tell us

Excellent service, very nice owner.

Kimberly Vasquez · Google

The price was very reasonable and the hair was provided.

Kimberly Vasquez · Google

The reviews are legit!!! ... they did not disappoint. The women are very nice and friendly.

N N · Google

What we stand for

Our values in the chair

01

Gentle hands

Braiding shouldn't hurt. Tender-headed clients have told us their braids didn't, and we want every client to feel comfortable from the first part to the last braid.

02

Neat, honest work

Clean parts, even sizing and a finish you're proud to show off. Ask any question about your style, your hair or the cost, and you'll get a straight answer.

03

Everyone is welcome

Women, men and kids. Short hair, long hair, natural hair and hair that needs extra care. If you want braids, we want to help you get them.

Inside the shop

What a visit to Awa feels like

A conversation first

Every appointment starts with a talk about the style you want, the size and length, how long you'd like it to last and whether hair is included. Bring a photo if you have one. If you're tender-headed, or your hair needs extra care in certain spots, this is the moment to tell us, so your braider can work with your hair instead of against it.

Then, the craft

Braiding takes time, and good braiding takes patience. Settle in, relax and let your braider work. Clients describe the women here as friendly, and the time goes faster with good company. Customers have called the service excellent and quick, and they leave with braids they're happy to show off. Many of them are back for their next set when the time comes.

Good for the whole family

Our shop is listed as good for kids, and children are welcome for neat, school-ready styles. There's a restroom on site, which matters during longer appointments. Men are welcome too, for cornrows and braids done with the same attention to detail.

Simple, honest payment

We're a cash-only shop, and we say so up front so there are no surprises at the end of your appointment. Prices depend on the style, size and length you choose, so call (201) 309-0300 or ask in the shop for a quote before your visit.

Area we serve

From West Side Avenue to all of Jersey City

Our shop is at 561 West Side Avenue, close to the corner of Communipaw Avenue in Jersey City's 07304. We're a short walk from Lincoln Park and the surrounding blocks, and an easy trip from Greenville, Bergen-Lafayette, McGinley Square and Journal Square. Because we're open every day of the week, including early mornings from Friday to Sunday, it's easy to fit in a full set of braids around work, school and family.

If you've been crossing the river for braids, or putting up with styles that never quite looked right, come see what a neighborhood braiding shop can do. Call (201) 309-0300 to plan your style, and remember to bring cash.

Hours are Monday through Thursday from 9 AM to 7 PM, and Friday, Saturday and Sunday from 8:30 AM to 7 PM. The early weekend openings make Friday to Sunday a smart time to start a longer style, and it's always a good idea to call ahead and talk through what you'd like before you come in.

Gallery

Styles we love

Representative photos — replaced with real shots of the shop before launch.

Come sit in our chair.

Friendly braiders, neat results, seven days a week. Cash only.

Call (201) 309-0300